April 2, 2018

An Ounce of Prevention is Worth a Pound of Cure

With the storms hitting this area recently, many businesses have faced somewhat extended power outages. For firms that relied on remote data centers, it’s likely nothing […]
February 6, 2018

Cybersecurity for Small Business

With the plethora of variables that come with owning a business, one aspect of management too easily overlooked is cybersecurity. More business are practicing digital marketing […]
January 4, 2018

Artificial Intelligence: Deep-Learning Networks to Better Your Business

Imagine a computer that can distinguish dog breeds better than a human being. In the past, challenges with programming to imitate brain activity meant that computer […]
December 1, 2017

Last Minute Marketing

We’ve all been there.  We think we’re right on track, we have plenty of time, and then suddenly it’s December 1st and the holiday rush is […]
November 2, 2017

KITT and The Batmobile: The Future of Driverless Cars

With the rise of technology in our daily lives, many companies are racing to get to the driverless finish line.  Tesla is the obvious contender, and […]
October 3, 2017

Don’t Be Afraid of Your Marketing

Marketing can be scary!  Anyone who has ever tried to grow a business knows that.  You don’t want to pour your budget into tactics that won’t […]
September 5, 2017

What Do All Those Reviews Really Mean?

As a business owner, I’m sure you’ve received a call from a company promising to “erase your negative reviews from Yelp,” or claiming they can “improve […]
August 1, 2017

Push versus Pull Marketing

Push versus pull marketing varies mainly based on how you are approaching your consumer.  With push marketing, you are promoting your products by pushing those products […]